We’re so happy to be able to share with you our passion for running – and our scientific approach to it – because we’ve been simply mad about this amazing sport for so many years. As we’re not just runners, but also experts in biomechanical analysis, we guarantee our products will be perfectly adapted to your needs, minimise your potential for injuries, and maximise your pleasure.
At JogX, our practice is based on solid scientific principles.
Because we really do want to have the shoe that fits you running profile, we are completely unswayed by commercial concerns when we recommend a running shoe. So many dependable, independent, objective studies have demonstrated that minimalist shoes are really the best. Nevertheless, some runners may need a shoe that provides additional support. In order to determine which is best for you, we’ve actually installed a treadmill in our store so we can analyse your running style. That way, you leave our store with the ideal shoe for you.
The perfect shoe would protect your skin from cuts and abrasions, water and cold, yet minimise the interface between your foot and the ground. In fact, the more your shoes are like no shoes at all, the better your foot’s neurophysiological response will be. In other words, the less the shoe interferes with your foot’s natural working mechanisms, the more your foot will benefit from and attenuate the impact forces naturally generated by the dynamics of running.
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